Preview of a signage design showing a storefront sign with bold lettering

Signage Facts

Key items to consider for your signage project:

  • 8 out of 10 new customers get attracted to a business because of its signs.
  • 68% of customers judge a business's quality by its signs.
  • 35% of shoppers said a sign introduced them to a local business.
  • 50% of people need better signs & design to enter a business.
  • 60% of businesses that change their signs see more sales.
  • 1 out of 5 people who see an ad on a digital sign buy something they hadn't meant to.
  • With LED signs, 86% more people will know about a brand.
  • Pole signs can boost sales by over 15%, and monument signs can boost sales by 9%.
  • Pole signs can boost sales by over 15%, and monument signs can boost sales by 9%.